Most ads in games still take over the screen. There is another way to do it.
| Overlay | In-world | |
|---|---|---|
| Where it shows | On top of the game | On a surface inside the scene |
| What the player does | Waits or closes it | Keeps playing |
| How it is drawn | As a separate layer | By the game engine, like any object |
Gadsme only does the second kind: no overlays and no interstitials. More at gadsme.com.